Develop your persuasive argument, either in agreement with your choice of statement above,
or in disagreement with the statement. In developing your opening, identify your intended
audience, articulate your position or thesis and purpose, and explain why you chose this
position or thesis and its importance to you.
In the body of your memo, support and confirm your position or thesis with three arguments
and relevant evidence for context. Identify and discuss one explicit, distinct example for each
argument, drawn from credible research data and materials you will cite at the end of your
memo. One example may come from your own personal experience or observation. For
one of your arguments consider and discuss how it reflects a characteristic of persuasive argument as
presented in Robert Cialdinis Science of Persuasion via link provided. (https://youtu.be/kv0sOX6Alrk?si=cvDlvxfgairFVmME)
In your closing, summarize the evidence and offer your conclusion in support of your position or
thesis. Persuade your intended audience about the merits of your position or thesis. Finally,
reflect on learning about persuasive arguments.
(Can you do it on #3: In-person retail is dying, on life support: Online retail has won the future.)
This is both an Outline and a Rough Draft but everything is mentions via the file provided, thank you!
Attached Files (PDF/DOCX): Assignment — Persuasive Memo Part 1- Outline Draft Part 2- Final bbsm SP26.pdf
Note: Content extraction from these files is restricted, please review them manually.

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